[Introspective] Neil interview on OMH

[Richard Back]

That's a very good point. I know some Daily Mail readers, and they won't 
watch anything with Stephen Fry or Graham Norton on, so perhaps they have 
shot themselves in the foot.

Go PSB!

--------------------------------------------------
From: "Tomas Mosler" <tomas.mosler at centrum.cz>
Sent: Tuesday, March 24, 2009 5:21 PM
To: <introspective at lists.jameslick.com>
Subject: Re: [Introspective] Neil interview on OMH

> Alright then! But - that's just a question, not arguing - isn't there a
> risk too, that actually delivering a CD from "gay and anti-tory band" to
> the readers of the reportedly anti-gay tory whatever press won't
> discourage some of the readers? If not, then perhaps DM isn't that good
> in making their messages memorable? Hm, or the readers are loosing their
> principles... :)
>
> Tom
>
>
> Richard Back wrote:
>> Hi there Tom,
>>
>> There are benefits to the Daily Mail of doing it, otherwise they wouldn't 
>> be
>> doing it. People buy the Daily Mail due to having the free thing on the
>> front, when they might buy another newspaper or no newspaper instead. In
>> addition, it is good publicity for them in general, and they become known 
>> as
>> 'the paper that gives away music and films'.
>>
>> As a result, on that day their circulation is higher than it would 
>> otherwise
>> be, and higher as a whole due to some of those people continuing to buy 
>> the
>> mail in the future.
>>
>> One thing you can rely on is that they're not doing it as a gift to
>> humanity.
>>
>> Rich
>>
>> --------------------------------------------------
>> From: "Tomas Mosler" <tomas.mosler at centrum.cz>
>> Sent: Tuesday, March 24, 2009 5:02 PM
>> To: <introspective at lists.jameslick.com>
>> Subject: Re: [Introspective] Neil interview on OMH
>>
>>>> Similarly with the Pet Shop Boys- why do a deal that benefits the Mail
>>>> On Sunday
>>> Any source on the DM benefit? (AFAIK they had to pay PSB for that to
>>> start with.)
>>>
>>> Tom
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